SEO Split Test Result: Removing FAQ Schema
Would removing FAQ Schema on ecommerce category pages help SEO? Read the case study to find out.
Semrush Blog | SEO, SEM, AI Search, & Content Strategy
How Long Should a Blog Post Be? A Data-Driven Guide for 2024
Find your ideal blog post length based on goals, audience, and search intent. Backed by Semrush research.
September 2022 Core Update Impact
The month of September 2022 has been one of the most dynamic months in SEO in quite some time.
Uncover Market Trends to Build a Sustainable Business Strategy
This post walks readers through the ins and outs of uncovering market trends to discover business opportunities, mitigate market risks, and drive innovation for building a sustainable business.
Advanced SEO Tasks when Working with Wix
No matter the CMS, what makes a website great is the work that content creators and SEOs (and beyond) do to help that site succeed.
SEO Split Test Result: Will Adding Emojis to the Meta Description Help or Hurt Your SEO?
A major online retailer wanted to test if adding a smiley emoji 😀 to the meta description would have a significant impact on organic traffic. What do you think?
Editors' Choice
What Are Backlinks in SEO & How Do I Get Them?
Backlinks are links pointing to your website from other sites and can improve your website’s visibility.
13 Free SEO Tools to Boost Rankings & Traffic
The best free SEO tools include Keyword Magic Tool, Position Tracking, and Ubersuggest.
Link Building for SEO: A Guide to the Basics
Link building can give you the SEO edge you need to get more Google traffic. Here‘s your quick-start guide.
What is competitive analysis? How to do one (+ template)
Competitive analysis is the process of analyzing competitors’ products, marketing, and AI visibility to improve your strategy.
SEO
What is competitive analysis? How to do one (+ template)
Competitive analysis is the process of analyzing competitors’ products, marketing, and AI visibility to improve your strategy.
How to do keyword research in 2026 (6 ways + framework)
Learn 6 ways to do keyword research to find relevant terms you can use on your site to grow visibility.
Marketing
How to track ChatGPT traffic for you and for competitors
Learn how to track ChatGPT traffic, benchmark against competitors, and connect AI visits to visibility signals.
The Ultimate Guide to Creating a Content Marketing Strategy
This step-by-step guide teaches you how to build a content marketing strategy for your business.
Boost your digital marketing efforts
News & Research
10 Small Business Trends for 2025
Learn the top small business trends for 2025 to stay ahead of the competition and keep employees happy.
Which Companies Spend the Most on Digital Advertising? [Study]
Learn what companies spend the most on advertising across 12 separate industries—and how you can gather competitive ad intel for your own niche.