What is schema markup? And how to add it to your site
Schema markup is code you add to your site to give search engines and AI systems explicit data about your pages.
Technical SEO
Technical SEO is key to helping search engines find, crawl, and index the pages on your site. Check out these resources to learn how to improve your site’s speed, crawlability, indexability, and more.
13 Advanced SEO techniques & strategies for 2026
Advanced SEO techniques include optimizing content for AI extraction and improving crawl depth.
The technical SEO checklist for search engines and AI search
A complete technical SEO checklist covering website health fundamentals, plus what‘s changed now that AI systems use the same index to ground their answers.
What is technical SEO? Basics and best practices
Learn what technical SEO is and how to optimize your site for crawling, indexing, and AI visibility with proven best practices.
Increase Website Speed Using .htaccess
Are you challenged by slow page load times? You can shorten the time it takes to load your page and possibly improve your Google search ranking by altering your .htaccess file.What is an .htaccess file?An .htaccess file is a file used on Apache webservers to configure the server software. This is done so that the server software behaves in particular ways to either enable or disable certain functions that server features. There are many uses for this file, such as redirecting URLs, rewriting URLs, protecting sensitive parts of a website or even blocking specific IP addresses. Always take care when updating these files as even the smallest typing error could result in problems for the website. Errors could cause pages and functions on a website to become unavailable, or even make the entire website itself unreachable. Always backup the file and test the changes made to militate against any potential issues you may have unwittingly caused. There are other server types out there so such as Nginx, Microsoft’s IIS and Google’s GWS. However, Apache has a larger share of sites using it currently, which is why I’ve decided to cover it in this post.
Is 100/100 PageSpeed score enough? The answer is No.
This article explains why 100 PageSpeed score is not enough, and lists several interesting optimizations techniques that might help you stay ahead of your competition in terms of website performance.
How Python Can Create Better Content Briefs and Improve SEO
With a bit of Python, some handpicked keywords from Semrush, and a little ingenuity, you can create the best content in your niche. Here‘s how you can use Python to boost SEO performance.
How To Untangle the Website Architecture of a Site with 500,000+ Pages
A confusing website architecture doesn‘t just confuse Google, it impacts profits. Find out how to apply a data-driven approach to improve website structure (regardless of the size of your site).
Pagination: You’re Doing It Wrong! (Part 1)
There seems to still be a lot of confusion surrounding the issue of pagination — what it is, what’s its real purpose, when should it be employed, how to implement it properly, should it be combined with a canonical and more. This first part of a series of three articles will help you navigate through and answer all of your pagination questions.
Keyword Cannibalization: How To Keep It From Harming Your On-Site SEO
This post will describe the phenomenon of keyword cannibalization, show you how to see if it is occurring using Semrush, and how to protect against it in the future to maintain high rankings in the SERPs.