What is schema markup? And how to add it to your site
Schema markup is code you add to your site to give search engines and AI systems explicit data about your pages.
Technical SEO
Technical SEO is key to helping search engines find, crawl, and index the pages on your site. Check out these resources to learn how to improve your site’s speed, crawlability, indexability, and more.
13 Advanced SEO techniques & strategies for 2026
Advanced SEO techniques include optimizing content for AI extraction and improving crawl depth.
The technical SEO checklist for search engines and AI search
A complete technical SEO checklist covering website health fundamentals, plus what‘s changed now that AI systems use the same index to ground their answers.
What is technical SEO? Basics and best practices
Learn what technical SEO is and how to optimize your site for crawling, indexing, and AI visibility with proven best practices.
HTTP vs. HTTPS: Explaining the Difference & How to Switch
HTTPS encrypts your site‘s data with an SSL certificate, and HTTP doesn‘t. Learn how to secure your site.
How to Set Up an HTML Redirect (+ Alternatives)
To create an HTML redirect to another page, add a meta refresh tag inside the section of the page.
What Is Website Architecture? (& How to Improve it for SEO)
Website architecture refers to the structure of websites. Learn best practices for organizing your site for SEO.
What Is Page Speed & How to Improve It
Page speed measures how fast a webpage loads. We‘ll show you how to find and improve your page speed.
How UX and SEO Are Related (& How to Optimize for Both)
UX elements that can help SEO include site structure, mobile compatibility, and content readability
Redirects: What They Are & How to Use Them
A redirect is a way to send users and search engines to a different URL than the one they requested.